Pricing
Genyad is credit-based with no subscription: the free plan gives you 5 video ad variations plus one AI-generated video with no card, Starter is €29 for 15 credits, Growth is €99 for 65 credits, and Enterprise is custom. One standard variation costs 1 credit and AI-generated video costs 2 credits per second. Credits never expire.
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Plans
| Free | Starter | Growth | Enterprise | |
|---|---|---|---|---|
| Price | €0 | €29 | €99 | Custom |
| Credits | 5 variations + 1 AI video | 15 | 65 | Custom |
| Cost per credit | n/a | €1.93 | €1.52 | Custom |
| Video quality | 1080p | 1080p | 1080p | 4K |
| Processing | Standard | Standard | Priority | Custom |
| Watermark | None | None | None | None |
| Card required | No | Yes | Yes | Contract |
| Credits expire | No | No | No | No |
There is no subscription and nothing to cancel. You buy a pack, spend it at whatever pace suits you, and buy another when it runs out.
What a credit buys
| Action | Credits | On the €99 pack |
|---|---|---|
| One finished video ad variation | 1 | about €1.52 |
| A 12-variation test set | 12 | about €18 |
| AI-generated video, per second | 2 | about €3 |
| A 5 second generated clip | 10 | about €15 |
| Editing an existing variation | 0 | free |
| Re-exporting another aspect ratio | 0 | free |
| Uploading and indexing footage | 0 | free |
A variation includes everything: the script, shot selection from your library, the voiceover, word-synced captions, the call-to-action card and the exports. Generated video is priced per second because generative compute genuinely costs far more than assembling clips you already own.
Why credits instead of a subscription
Most creative output is bursty. A launch week produces thirty ads and the following month produces four. A subscription charges you the same for both, and a pack does not, which is the whole argument.
- Credits never expire, so a quiet quarter costs nothing.
- The cost of a test is visible before you run it. A 12-ad test set is 12 credits.
- No seat count, so a second person reviewing ads does not change the bill.
- Nothing to cancel, which also means nothing to forget to cancel.
How this compares
Most tools in this category are monthly subscriptions from roughly $28 to $99, and several meter generation in credits inside that subscription. Comparing sticker prices across them is close to meaningless, because a credit means a different unit of work in each product: an avatar read, a static banner, a template render, or in our case a complete video ad.
The comparable number is cost per published ad. Take five outputs from each tool, count how many you would run without edits, and divide. Our cost calculator does that arithmetic including the review time nobody invoices for.
Frequently asked questions
How much does Genyad cost?
The free plan is €0 with no card and includes 5 video ad variations plus one AI-generated video of up to 10 seconds. Starter is €29 for 15 credits, Growth is €99 for 65 credits, and Enterprise is custom. One standard variation costs 1 credit.
Is there a free plan?
Yes. Five full video ad variations plus one AI-generated video of up to 10 seconds, with no card and no watermark on exports.
Do credits expire?
No. There is no subscription, and credits carry over indefinitely.
How much does AI video generation cost?
2 credits per second, so a 5 second generated clip is 10 credits. A whole variation cut from your own footage is 1 credit.
Are there per-seat charges?
No. Pricing is metered on output, not on users.
What does Enterprise include?
Custom credit packs, custom generation rates, 4K output, a dedicated manager and custom integrations.